Strategic Communication and Social Media (Minor)
This program was approved for students entering the university in the Summer 2022–Spring 2023 catalog year. For more information about catalog year, go to Catalog Year Information.
Minor in Strategic Communication and Social Media
Unit: College of Arts and Sciences (AS)
Department: Communication
Academic Plan Code(s): SCSMMINOR
The minor in Strategic Communication and Social Media is designed to complement undergraduate programs of study across the university from engineering and business to education and public health. Students who complete the minor will become more effective at interacting with publics about issues concerning their chosen field of study, an essential skill in today's information society. The Strategic Communication and Social Media minor is for all majors except Communication.
Program Requirements
| Code | Title | Hours |
|---|---|---|
| COMM 201 | Introduction to Communication | 3 |
| COMM 333 | Social Media, Mobile Technologies and Strategic Communications | 3 |
| COMM 342 | Introduction to Strategic Communication | 3 |
| COMM 344 | Strategic Communication Writing | 3 |
| COMM 346 | Strategic Media Management | 3 |
| COMM 445 | Strategic Communication Campaigns | 3 |
| Minimum Total Hours | 18 | |
At least three (3) semester hours of the requirements for a minor must be successfully completed while enrolled in the University of Louisville.
