Professional Sales (Minor)

This program was approved for students entering the university in the Summer 2024–Spring 2025 catalog year. For more information about catalog year, go to Catalog Year Information.

Minor in Professional Sales

Unit: College of Business
Department: Marketing
Academic Plan Code(s): SALEMINOR

The College of Business offers a minor in Professional Sales that is available to students from any academic unit.

Admission Requirements

Business Majors

Enrollment in the College of Business

Non-Business Majors

Must have completed 51 or more semester hours, with a cumulative grade point average of 2.5 or higher. Students must complete the program prerequisites and earn a GPA of 2.5 or higher in those prerequisites in order to pursue the Marketing Core.
A formal application to the minor is required upon completion of the program prerequisites.

Program Requirements

Marketing Requirements
MKT 301Principles of Marketing 13
MKT 350Consumer Behavior3
or MKT 349 Business to Business Marketing
MKT 360Professional Relationship Selling3
MKT 401Strategic Sales Leadership3
MKT 465Consultative Sales3
Electives (Choose one from the following):3
MGMT 315
Collaboration and Negotiation-SB - SB
MGMT 460
Leadership
SPAD 395
Sport Promotion and Sales
COMM 201
Introduction to Communication - SB
COMM 208
Principles in Client and Agency Dynamics
COMM 302
Speak Up, Speak Out
COMM 311
Persuasion
COMM 315
Introduction to Interpersonal Communication
COMM 342
Introduction to Strategic Communication
MKT 342
Social Media I
MKT 397
Co-op in Marketing I
Minimum Total Hours18
1

Successful completion of MKT 301, MKT 360, MKT 401, and MKT 465 satisfies the requirements for the Undergraduate Certificate in Sales. Students must add certificate as a plan of study in order for the certificate to appear on the transcript.

At least three (3) semester hours of the requirements for a minor must be successfully completed while enrolled in the University of Louisville.