Bachelor of Business Administration (BBA)


This program was approved for students entering the university in the Summer 2022–Spring 2023 catalog year. For more information about catalog year, go to Catalog Year Information.

Bachelor of Business Administration
Unit: Business (BU)
Department:  Management
Academic Plan Code(s):  BA_BBA, BA_BBAO

Program Information

The Bachelor of Business Administration (BBA) program will focus on providing students with a general overview of business, economics, accounting, and marketing consistent with the broader distinction between Bachelor of Arts and Bachelor of Science degrees.

This program will provide students with a generalist program that covers the essential disciplines of business administration and management: economics, marketing, accounting, finance, statistics, operations, management, leadership and computer systems. The BBA prepares students with a broad business education toward a responsible and rewarding career.

Degree Summary

General Education Requirements31
Six (6) hours of General Education requirements may be satisfied through coursework required by the degree program
College/School Requirements 1, 241
Program/Major Requirements21
Supporting Courses27
Minimum Total Hours120

To complete the degree in the minimum number of hours listed, some hours from the General Education Requirements must be satisfied by courses defined by the unit and/or program.  Using other courses to satisfy General Education requirements will require additional hours to complete the degree requirements.  See the Degree Requirements tab for specific coursework.


College/School Requirements total of 44 hours includes 6 hours of required courses that also cover General Education requirements.

Departmental Admission Requirements

New Students and Transfer Students

Admission to the College of Business ensures admission to the Bachelor of Business Administration.

New High School Students: ACT composite of 23; ACT Math of 21; High School GPA 2.75

Transfer Students: Cumulative GPA of 2.5 (will use only UofL if there is an established UofL GPA)

Current Students - Admission in Good Standing

Students must:

Earned a 2.5 cumulative GPA (students with an established UofL GPA may not include grades for coursework at another institution in consideration for admission)

General Education Requirements

General Education Requirements 131
The following courses are required by the program and can satisfy the respective General Education Requirement:
College Algebra
Principles of Microeconomics
Principles of Macroeconomics

All degrees require the completion of the University-wide General Education Program (link provided above). Some General Education requirements may be met in the requirements for the major or supporting coursework, in which case additional electives may be required to complete the minimum hours for the degree.

College/School Requirements

CAMP 100Campus Culture/Business Students1
MATH 111College Algebra 3
CIS 205Information Systems in Organizations3
BUS 201Career Development1
ECON 201Principles of Microeconomics 3
ECON 202Principles of Macroeconomics 3
ACCT 201Principles of Financial Accounting3
ACCT 202Principles of Managerial Accounting3
BSTA 201Business Statistics3
Select one of the following Ethics courses:3
Contemporary Moral Problems
Business Ethics
Medical Ethics
CIS 305Data Analysis for Decision-Making3
FIN 302Business Finance3
MKT 301Principles of Marketing3
MGMT 301Management and Organizational Behavior3
MGMT 320Principles of Operations Management3
CLAW 301Legal Environment of Business3
MGMT 443Strategic Management 3
Minimum Total Hours47

Total of 41 credit hours includes 3 credit hours of ECON and 3 credit hours of MATH that are also counted in the 31 General Education hours above. 

Program/Major Requirements

Please check with the Reinhardt Academic Center for an updated list of electives. 12 hours of Business Administration electives must be taken at UofL. 

Business Administration
Supporting electives
Select 21 hours from the following:21
CIS 150Fundamentals of Information Systems3
CIS 310Database Design3
CIS 443Analytics Programming3
CIS 444Data Analytics3
CIS 445Machine Learning3
CIS 450Special Topics in Data Analytics3
ECON 301Intermediate Microeconomics3
ECON 302Intermediate Macroeconomics3
EQIN 202Horse Industry Overview3
EQIN 204Equine Management3
EQIN 302Equine Economics3
EQIN 304Equine Marketing3
EQIN 340Leadership in Equine Business3
ECON 431International Trade3
ENTR 350Entrepreneurial Creativity and Innovation3
ENTR 401Entrepreneurship I3
ENTR 402Venture Finance3
ENTR 403Venture Planning and Management3
FIN 201Money Management and Personal Finance3
FIN 330Banking and Financial Administration3
MGMT 305Human Resource Management3
MGMT 310Minorities, Managers and the Workplace3
MGMT 315Collaboration and Negotiation3
MGMT 321Office Procedures and Management3
MGMT 360Managing the Multinational Enterprise3
MGMT 397Co-op in Management3
MGMT 404Project Management3
MGMT 460Leadership3
MKT 342Social Media I3
MKT 350Consumer Behavior3
MKT 360Professional Relationship Selling3
MKT 352Social Media II3
MKT 360Professional Relationship Selling3
MKT 370Global Marketing3
ECON 490Special Topics in Economics3
MGMT 490Special Topics in Management3
MKT 490Special Topics in Marketing3
Supporting Courses
General Electives (12 hours must be 300+ level)27
Culminating Undergraduate Experience (Graduation requirement)
Requirement fulfilled by completing:
Strategic Management
Plan of Study Grid
Year 1
CAMP 100 Campus Culture/Business Students 1
ECON 202 Principles of Macroeconomics 3
ENGL 101 Introduction to College Writing 3
MATH 111 College Algebra 3
General Education: Cardinal Core Natural Science - S 3
General Education: Cardinal Core Natural Science Lab - SL 1
ENGL 102 Intermediate College Writing 3
ACCT 201 Principles of Financial Accounting 3
ECON 201 Principles of Microeconomics 3
General Education: Cardinal Core Oral Communication - OC 3
General Elective 3
Year 2
CIS 205 Information Systems in Organizations 3
BUS 201 Career Development 1
HIST 101
History of Civilizations I
or History of Civilizations II
ACCT 202 Principles of Managerial Accounting 3
PHIL 222 Contemporary Moral Problems (or PHIL 225, PHIL 321, or PHIL 323) 3
BSTA 201 Business Statistics 3
MKT 301 Principles of Marketing 3
CIS 305 Data Analysis for Decision-Making 3
MGMT 301 Management and Organizational Behavior 3
General Education: Cardinal Core Arts & Humanities US Diversity - AHD1 3
FIN 302: Introduction to Finance 3
Year 3
MGMT 320 Principles of Operations Management 3
CLAW 301 Legal Environment of Business 3
General Education: Cardinal Core Natural Sciences - S 3
General Elective 3
Business Elective from list 3
General Education: Cardinal Core Arts & Humanities - AH 3
General Elective 3
Business Elective from list 3
Business Elective from list 3
Business Elective from list 3
Year 4
Business Elective from list 3
Business Elective from list 3
General Elective (300 level or above) 3
General Elective (300 level or above) 3
General Elective 3
Business Elective from list 3
General Elective (300 level or above) 3
MGMT 443 Strategic Management 3
General Elective (300 level or above) 3
General Elective 3
 Minimum Total Hours120

Degree Audit Report
Degree Audit reports illustrate how your completed courses fulfill the requirements of your academic plan.  What-if reports allow you to compare the courses you have completed in your current academic plan to the courses required in another academic plan.  Should you have questions about either report, please consult with your academic advisor.

To create either report:

  1. Log into your ULink account.
  2. Click on the Academic Progress tile.
  3. Next, click on "View my Degree Audit" to run a Degree Audit report in the Undergraduate Advising area. 
  4. To create a What-if report, click on "Create a What-if Advisement Report."

Click here to run a Degree Audit report, or create a What-if report.

Flight Planner
Based on your major, the Flight Planner tool may be available for you to create a personalized Flight Plan.  The Flight Planner can be found in the ULink Student Center.  Consult with your advisor for assistance with the Flight Planner.